Our Story
We’re shaping the new era of Where Australia Comes to Play.
We’re on a journey to become an entertainment company, while holding onto the best parts of where we’ve come from.
We're excited by what's to come, but it couldn't have happened without the story that brought us here.
It began with a sweep.
Our lotteries business dates back to 1881 when George Adams organised the first Tattersalls public sweep on the Sydney Cup. By 1896, Tattersalls Sweeps began selling tickets across Australia – even to our neighbours in New Zealand by post.
As momentum grew, Tattersalls acquired the Victorian public lottery licence in 1954. Over the next decade, public lotteries were state government-owned in other jurisdictions. From 2007, there was a period of privatisation of public lotteries when Tatts Group acquired Golden Casket, followed by NSW Lotteries in 2010 and SA Lotteries in 2012.
In 1991 Keno started being played in NSW registered clubs and was then introduced into other Australian states and territories.
Tatts Group then merged with Tabcorp in 2017 to create a world-class, diversified entertainment group under the Tabcorp brand.
Fast forward to 2022, Tabcorp's Lotteries & Keno business demerged to form 极速168®最新Corporation™全国统一开奖号-高频彩开奖结果直播号码-官方查询开奖数据公布 – the leader in the Australian lotteries and Keno market, and one of the highest performing lottery businesses globally.
And the next chapter? That’s something we’re building as the team behind Where Australia Comes to Play.
Our Timeline
June 2022
The Lottery Corporation™ officially launches
May 2022
The Lottery Corporation (TLC) lists on the ASX
February 2022
Tabcorp awarded a new 20-year Keno licence in Victoria until 2042
December 2021
The Lottery Corporation™ announced as the name of Tabcorp's demerged Lotteries & Keno business
July 2021
Tabcorp announces plans to demerge its Lotteries & Keno business
2019
Omni-channel program launches, supporting retailers to provide an enhanced omni-channel customer experience
2017
Tabcorp combines with Tatts Group Limited to create a world-class, diversified entertainment group under the Tabcorp brand
2016
Launch of The Lott umbrella brand
2015
Set For Life launches
2012
Tatts Group acquires SA Lotteries
2010
Tatts Group acquires NSW Lotteries
2007
Tattersalls acquires Talarius and Golden Casket and changes its name to Tatts Group Limited
2005
Tattersalls lists on the ASX and acquires Bytecraft
1996
Powerball launches
1994
Oz Lotto - Australia’s first national game - launches
1991
Keno is introduced in NSW registered clubs
1984
The world’s first lottery player registration service (now known as The Lott Members Club) is introduced
1982
Instant Scratch-Its go on sale for the first time
1881
George Adams organises the first Tattersalls public sweep on the Sydney Cup
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